As of: 19.07.2022
We are delighted that you are interested in our company. It is generally possible to use our website without providing any personal data. However, if a data subject wishes to make use of special services of our company via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.
The processing of personal data, such as the name, address, e-mail address or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection regulations applicable to us. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed of their rights by means of this privacy policy.
The processing of personal data, such as the name, address, e-mail address or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection regulations applicable to us. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed of their rights by means of this privacy policy.
The data protection declaration is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.
We use the following terms, among others, in this Privacy Policy:
The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is
USE-Ing. GmbH
Dr. Julia Moritz
Zettachring 8a
70567 Stuttgart
Stuttgart, Germany
+49 711 40794451
datenschutz(at)use-ing.de
Some of the Internet pages use so-called cookies, local storage and session storage. This serves to make our offer more user-friendly, effective and secure. Local Storage and SessionStorage is a technology with which your browser stores data on your computer or mobile device. Cookies are text files that are placed and stored on a computer system via an internet browser. You can prevent the use of cookies, LocalStorage and SessionStorage by selecting the appropriate settings in your browser.
Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier for the cookie. It consists of a string of characters that can be used to assign websites and servers to the specific Internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the data subject from other Internet browsers that contain other cookies. A specific Internet browser can be recognized and identified via the unique cookie ID.
Through the use of cookies, we can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.
By means of a cookie, the information and offers on our website can be optimized for the benefit of the user. As already mentioned, cookies enable us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter their access data each time they visit the website because this is taken over by the website and the cookie stored on the user’s computer system. Another example is the cookie for a shopping basket in an online store. The online store remembers the items that a customer has placed in the virtual shopping cart via a cookie.
The data subject can prevent the setting of cookies by our website at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.
The website collects a series of general data and information each time the website is accessed by a data subject or an automated system. This general data and information is stored in the server log files. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (so-called referrer), (4) the sub-websites which are accessed via an accessing system on our website can be recorded, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) other similar data and information used for security purposes in the event of attacks on our information technology systems.
When using this general data and information, we do not draw any conclusions about the data subject. Rather, this information is needed to (1) deliver the content of our website correctly, (2) optimize the content of our website as well as its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, and (4) provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber-attack. This anonymously collected data and information is therefore evaluated by us both statistically and with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data processed by us. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.
The data subject has the option of registering on the controller’s website by providing personal data. Which personal data is transmitted to the controller is determined by the respective input mask used for registration. The personal data entered by the data subject is collected and stored exclusively for internal use by the controller and for the controller’s own purposes. The controller may arrange for the data to be passed on to one or more processors, such as a parcel service provider, who will also use the personal data exclusively for internal use attributable to the controller.
By registering on the controller’s website, the IP address assigned by the data subject’s Internet service provider (ISP), the date and time of registration are also stored. The storage of this data takes place against the background that this is the only way to prevent the misuse of our services and, if necessary, to enable the investigation of criminal offenses committed. In this respect, the storage of this data is necessary to safeguard the controller. This data is not passed on to third parties unless there is a legal obligation to pass it on or it serves the purpose of criminal prosecution.
The registration of the data subject with voluntary provision of personal data serves the controller to offer the data subject content or services which, due to the nature of the matter, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have it completely deleted from the controller’s database.
The controller shall provide any data subject at any time upon request with information about what personal data is stored about the data subject. Furthermore, the controller shall rectify or erase personal data at the request or indication of the data subject, insofar as this does not conflict with any statutory retention obligations. All of the controller’s employees are available to the data subject as contact persons in this context.
Due to legal regulations, the website contains information that enables quick electronic contact to our company and direct communication with us, which also includes a general address for so-called electronic mail (e-mail address). If a data subject contacts the controller by email or via a contact form, the personal data transmitted by the data subject is automatically stored. Such personal data transmitted on a voluntary basis by a data subject to the controller are stored for the purposes of processing or contacting the data subject. This personal data is not passed on to third parties.
We offer users the opportunity to leave individual comments on individual blog posts on a blog located on the controller’s website. A blog is a portal on a website, usually open to the public, in which one or more people, called bloggers or web bloggers, can post articles or write down thoughts in so-called blog posts. The blog posts can usually be commented on by third parties.
If a data subject leaves a comment in the blog published on this website, information about the time of the comment entry and the user name (pseudonym) chosen by the data subject are stored and published in addition to the comments left by the data subject. Furthermore, the IP address assigned by the data subject’s Internet service provider (ISP) is also logged. The IP address is stored for security reasons and in the event that the data subject violates the rights of third parties or posts illegal content by posting a comment. This personal data is therefore stored in the controller’s own interest so that the controller can exculpate itself in the event of an infringement. The personal data collected will not be passed on to third parties unless such a transfer is required by law or serves the legal defense of the controller.
The Gravatar service from Auttomatic is used for comments. Gravatar matches your email address and – if you are registered there – displays your avatar image next to the comment. If you are not registered, no image will be displayed. Please note that all registered WordPress users are automatically registered with Gravatar. Details aboutGravatar: https://de.gravatar.com
The controller shall process and store the personal data of the data subject only for the period necessary to achieve the purpose of storage, or as far as this is granted by the European legislator or other legislators in laws or regulations to which the controller is subject to.
If the storage purpose no longer applies or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data is routinely blocked or erased in accordance with the statutory provisions.
Art. 6 lit. a GDPR serves our company as the legal basis for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is party, as is the case, for example, when processing operations are necessary for the supply of goods or to provide any other service or consideration, the processing is based on Art. 6 lit. b GDPR. The same applies to such processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation which requires the processing of personal data, such as for the fulfillment of tax obligations, the processing is based on Art. 6 lit. c GDPR. In rare cases, it may be necessary to process personal data in order to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and their name, age, health insurance data or other vital information would have to be passed on to a doctor, hospital or other third party. The processing would then be based on Art. 6 lit. d GDPR.
Ultimately, processing operations could be based on Art. 6 lit. f GDPR. This legal basis is used for processing operations which are not covered by any of the abovementioned legal grounds, if processing is necessary for the purposes of the legitimate interests pursued by our company or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data. We are permitted to carry out such processing operations in particular because they have been specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47 Sentence 2 GDPR).
Where the processing of personal data is based on Article 6(f) GDPR, our legitimate interest is to carry out our business in favor of the well-being of all our employees and our shareholders.
The criterion for the duration of the storage of personal data is the respective statutory retention period. After this period has expired, the corresponding data is routinely deleted, provided that it is no longer required for contract fulfillment or contract initiation.
We would like to inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information on the contractual partner).
Sometimes it may be necessary for a contract to be concluded for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with them. Failure to provide the personal data would mean that the contract with the data subject could not be concluded.
Before personal data is provided by the data subject, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what the consequences would be if the personal data were not provided.
Als verantwortungsbewusstes Unternehmen verzichten wir auf eine automatische Entscheidungsfindung oder ein Profiling.
This website uses various services of the provider Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The individual services are described in more detail in the following section.
In principle, by using the following services and the associated collection of personal data (in particular the IP address), we pursue a legitimate interest in presenting the offer on our website in an appealing way, analyzing it, improving it and adapting possible advertising to your needs (Art. 6 para. 1 lit. f GDPR).
Google Analytics uses so-called “cookies” (see also 3.1 “Cookies”). They are stored on your computer and enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
IP anonymization
We have activated the IP anonymization function on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Objection to data collection
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
You can find more information on how Google Analytics handles user data in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.
Auftragsverarbeitung
We have concluded an order processing contract for the use of Google Analytics and fully implement the strict requirements of the German data protection authorities when using the services.
Demographic characteristics in Google Analytics
This website uses the “demographic characteristics” function of Google Analytics. This allows reports to be created that contain statements about the age, gender and interests of site visitors. This data comes from interest-based advertising from Google and from visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the previous paragraph.
Cookies from Google Analytics
Name | Purpose | Validity |
---|---|---|
_ga | Distinguishes website visitors. | 2 years |
_gid | Distinguishes website visitors. | 24 hours |
_gat_gtag_UA_ | Used to throttle request rate. When Google Analytics is provided via Google Tag Manager, this cookie is named _dc_gtm_ . | 1 minutes |
_dc_gtm_ | Used to monitor the number of Google Analytics server requests. | 1 minutes |
AMP_TOKEN | Contains a token code used to retrieve a Client ID from the AMP Client ID service. Matching this ID with Google Analytics allows user tracking between AMP and non-AMP content. | 30 seconds to 1 year |
_gat | Used to monitor the number of Google Analytics server requests when using Google Tag Manager. | 1 minute |
_gac_ | Contains information about the user’s marketing campaigns. Shared with Google AdWords / Google Ads when Google Ads and Analytics accounts are linked. | 90 days |
__utma | ID used to identify users and sessions. | 2 years |
__utmt | Used to monitor the number of Google Analytics server requests. | 10 minutes |
__utmb | Used to distinguish between new sessions and visits. Set when the GA.js JavaScript library loads and no __utmb cookie exists. Updated every time data is sent to the Analytics server. | 30 minutes |
__utmc | Only used with older Urchin versions of Google Analytics, not with GA.js. Used to distinguish between new sessions and visits at the end of a session. | session |
__utmz | Contains information about the traffic source or campaign that brought the user to the website. Set when the GA.js script loads and updated with each server call. | 6 months |
__utmv | Contains custom information set by the web developer using the _setCustomVar method in Google Analytics. Updated each time new data is sent to the server. | 2 years |
__utmx | Used to determine whether a user is included in an A/B or multivariate test. | 18 months |
__utmxx | Used to determine when the A/B or multivariate test in which the user participates ends. | 18 months |
Functions and content of the LinkedIn service, offered by LinkedIn AG, Dammtorstraße 29-32, 20354 Hamburg, Germany, may be integrated into our online offering. This may include, for example, content such as images, videos or texts and buttons with which users can express their liking of the content, subscribe to the authors of the content or subscribe to our posts.
If the users are members of the LinkedIn platform, LinkedIn can assign access to the above-mentioned content and functions to the users’ profiles there. LinkedIn privacy policy:: https://www.linkedin.com/legal/privacy-policy..
LinkedIn is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active).
Privacy policy: https://twitter.com/de/privacy, Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
Cookies from LinkedIn
Name | Purpose | Validity |
---|---|---|
lidc | Used by the social networking service LinkedIn for tracking the use of embedded services. | session |
bcookie | Used by the social networking service LinkedIn for tracking the use of embedded services. | 2 years |
bscookie | Used by the social networking service LinkedIn for tracking the use of embedded services. | 2 years |
BizoID | LinkedIn ad analytics. | 179 days |
UserMatchHistory | LinkedIn ad analytics. | 179 days |
trkCode | This cookie is used by LinkedIn to support the functionality of adding a panel invitation labeled ‘Follow Us’. | 1 year |
trkInfo | This cookie is used by LinkedIn to support the functionality of adding a panel invitation labeled ‘Follow Us’. | 1 year |
li_oatml | Collects information about how visitors use our website. | 30 days |
liap | Cookie used for signing in with LinkedIn and/or enabling the LinkedIn follow functionality. | 90 days |
lissc | Cookie used for signing in with LinkedIn and/or enabling the LinkedIn follow functionality. | 1 year |
spectroscopyId | Diese Cookies werden von LinkedIn zu Werbezwecken gesetzt, u.a. um These cookies are set by LinkedIn for advertising purposes, including tracking visitors so that more relevant ads can be shown, enabling users to use the ‘Apply with LinkedIn’ or ‘Sign in with LinkedIn’ features, and collecting usage information. | session |
We use the video service YouTube, YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA, on this website.
When you access pages on our website that have integrated YouTube videos, data is transmitted to YouTube, stored and analyzed.
If you have a YouTube account and are logged in, this data will be assigned to your personal account and the data stored in it.
You can find out what data is collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.
Cookies from YouTubeClick to use alternative
Name | Purpose | Validity |
---|---|---|
SID | Google uses cookies like the NID and SID cookie to customize advertising in Google products such as Google Search. These cookies, for example, record your recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to the advertiser’s website. This enables Google to show you personalized ads on Google. Other Google products like YouTube or DoubleClick also use these cookies to select more relevant ads. | 1 year |
VISITOR_INFO1_LIVE | This cookie is set by YouTube to estimate user bandwidth. Based on this information, it determines whether the user should see the new or old interface of the player. | up to 365 days |
PREF | This cookie stores user preferences and other information, including preferred language, number of search results to display per page, and whether or not Google’s SafeSearch filter should be activated. | 5 years |
APISID | YouTube is a platform for video hosting and publication and is owned by Google. YouTube collects user data through embedded videos on websites, which is combined with profile data from other Google services. This enables targeted advertising to website visitors across a wide range of its own and third-party websites. | 10 years |
YSC | This cookie is set by the YouTube video service on pages with embedded YouTube videos. | 1 year |
GPS | YouTube is a platform for video hosting and publication and is owned by Google. YouTube collects user data through embedded videos on websites, which is combined with profile data from other Google services. This enables targeted advertising to website visitors across a wide range of its own and third-party websites. | 1 day |
SSID | Source: OneTrust. YouTube is a platform for video hosting and publication and is owned by Google. YouTube collects user data through embedded videos on websites, which is combined with profile data from other Google services. This enables targeted advertising to website visitors across a wide range of its own and third-party websites. | 1 year |
LOGIN_INFO | YouTube is a platform for video hosting and publication and is owned by Google. YouTube collects user data through embedded videos on websites, which is combined with profile data from other Google services. This enables targeted advertising to website visitors across a wide range of its own and third-party websites. | 2 years |
SAPISID | This domain is owned by Google Inc. While primarily known as a search engine, Google offers a wide range of products and services. However, advertising remains its main source of revenue. Google extensively tracks user behavior—both through its own products and websites, and through a multitude of technologies integrated into millions of websites globally. | 1 year |
HSID | Used by Google in conjunction with SID to verify the Google user account and the last login time. See: Google Policies | 1 year |